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By Fintan Nelson | 15th April 2021

oneninefive Goes Global With First in-House Business Development Director Appointed In Dubai

Demand Generation specialists oneninefive are proud to announce the arrival of Kav Madhavan as Business Development Director across MENA & APAC. Based in Dubai, Kav will be responsible for the success of expanding our MENA & APAC remit, expanding our reach, and ensuring success for our clients across these regions.

Expanding oneninefive’s physical presence into Dubai provides a central hub for international growth, in turn facilitating easier communications with some of the world’s most established B2B technology brands – locally and internationally. Not to mention, the opening of the Dubai office is an exciting step in the continued growth of oneninefive in the MENA & APAC regions.

Having spent the past two years as Advertising Manager in the Tech Division at Dennis Publishing, Kav led a variety of marketing solutions ranging from ABM display to lead generation, whilst also recruiting and mentoring the agency sales team. With over 10 years of experience within the digital B2B landscape working with technology brands across the globe, Kav will be set to bring an abundance of ideas and energy.

As the sales and client services team continues to expand globally, Kav’s extensive knowledge of the international publishing industry will prove hugely important for oneninefive.

 

 

Kav Madhavan, Business Development Director – MENA & APAC, states:

“As part of OneNineFive’s global expansion, I’m very excited to be joining the company as their Business Development Director for MENA & APAC, based in Dubai. Coming from a B2B publishing background, I’ve had the pleasure of working with clients and agencies around the globe over the past 13 years. I’m looking forward to this new chapter in life and the new challenge professionally, helping oneninefive grow their footprint in a region that’s calling out for efficiency, transparency and above all quality demand gen solutions.”

 

 

Jordan Adams, Managing Director, states: 

“The decision to expand oneninefives’ presence into Dubai was a logical step in our international growth strategy. The UAE has clearly got a booming digital economy and with the combination of talent, of investment, and entrepreneurship as well, there’s going to be a lot of exciting emerging technology businesses in the UAE who want to take their brand globally. Outside of the UAE we already hold relationships with many of the established B2B technology brand and their agencies. By opening in the region we can look to create a central centre of excellence, that can work with our clients both locally and globally.

The Dubai office will add an important sales dimension to our operations, owing to its location, which is at the heart of an important region and critical to create balanced global growth, between East and West.”

 

 

Julie Price, Global Vice President of Sales, states: 

“We’re so excited to welcome Kav to the expanding oneninefive team in a newly created role of Business Development Director across MENA & APAC. Kav brings a wealth of B2B media publishing experience and an equally big sense of fun and passion into the role and her hire into Dubai represents the ambitions of oneninefive to explore the huge opportunities across these key regions. Kav will be perfectly placed in terms of her deep industry knowledge in demand generation and her location, to take full advantage in fostering strong new business relationships and taking the unique oneninefive proposition to a much wider client base.”