Giving IT leaders control of what content they want, when they want it and how they want it.
Leaning on our success with our marketing brand, MarTech Tracker, we created TechOctopus in 2019
TechOctopus has already established itself as a leading content solution, helping IT leaders make todays impactful decisions, whilst giving insight into the future of technology and the way we work.
Helping IT leaders future proof today’s business, for tomorrows landscape
Since launching in 2019, TechOctopus remains the leading content request service for IT professionals.
We believe the future of publishing is individual personalisation. That’s why all of our brands allow for our subscribers to continually update what content they receive, how frequently, and in what format they want it in.
As their priorities change, we change with them.
Partnering with TechOctopus allows your brand to reach IT Professionals who are subscribed to topics, themes and vendor information requests. With such a strong relationship with the IT community, we can truly help elevate your brand, cutting through the noise and reach prospects not only across a company vertical, but crucially on an personal level.
We create short-format, digitally hosted, interactive content that offers readers insights that are relevant, educational and actionable. Crucially they allow prospect interaction that can be tracked and acted on.
First Party Intent
With over 100,000 telephone conversations happening each month with global Marketing, Digital and CX leaders, and a similar digital consumption, we have the ability to provide total transparent intent on an individual level.
We understand advertising clients are looking for better results, they are pushing publishers away from CPM product offerings and towards performance-driven models that hold the publisher accountable for the campaigns.